Digital Skills Training
Digital Skills Training
Gain the foundation to become an industry expert in one of the fastest growing industries in 2017
An essential part of any company’s marketing efforts, the digital marketing executive knows how to identify their customers’ profiles and conceptualize, plan, implement and monitor digital marketing campaigns on Google Adwords and Facebook, for their products and services.
As a digital marketer, you will be able to create digital marketing strategies for business goals and analyse user behavior and the outcome of digital marketing campaigns.
Our Basic Digital Marketing and Advanced Digital Marketing qualification programmes gives you all the knowledge and skills required to be a Digital Marketer:
- Learn how to create a digital marketing plan for using several digital marketing channels
- Learn digital marketing strategies, lifecycle marketing, growth hacking and analysis of inbound and outbound digital marketing campaigns
- Be guided by experienced mentors to plan and execute a digital marketing campaign and create a digital marketing strategy, while analyzing reports and creating goals for measurement
- Learn how to use tools to analyze and improving the campaign performance
You may also want to study the following modular courses for bite-sized digital marketing skills learning:
- Digital Marketing Primer
- Email & Content Marketing
- Social Media Marketing
- Mobile Marketing
- Video Marketing
- Search Engine Optimisation & Marketing